``— PROJECT NAME
Jeep + World Surf League
— AGENCY
Publicis Sapient
— ROLE
Creative Director/Copywriter
Jeep and surfing go together like PB and J. So when the brand started a collaboration with the world’s foremost pro surfing organization we knew we had to take advantage. On the site, users were immediately immersed into the essence of the sport with a series of full screen videos. Surf-themed vehicles were highlighted and a constantly updated WSL leaderboard further linked Jeep with WSL.
We followed up with a video asset created for global use.
Creativity International – Platinum, IAC – Best Automobile Website, OMMA – Finalist, American Web Design Awards – Winner
